FounderSociety member company Baby2Body has raised an $850,000 round of early-stage funding. Founded by FounderSociety member Melinda Nicci, Baby2Body is a digital resource that provides new and soon-to-be mothers with advice, inspiration and motivation for a happier and healthier life throughout their motherhood journey.
The investment round was led by Firestartr, and included participation from Downing Ventures, the London Co-Investment Fund, and other angel investors.
Baby2Body was launched in London in early 2015, becoming the first company to address maternal wellbeing in the United Kingdom. It inspires new mothers to make healthier lifestyle choices, focusing on fitness, nutrition and mindfulness for women throughout their pregnancy and their first three years as a new mother.
Baby2Body says the funds will go towards enhancing the company's digital presence, including the launch of a new app and a premium content experience that will be more interactive and personalized to each user.
“At Baby2Body, we’ve been working hard to create a product that women not only love, but one that they rely on to inform and empower them every single day," said Nicci in a statement. "We are giving our users the knowledge and confidence to have a happy, healthy pregnancy and in turn, a happy, healthy baby.”
Read more about this news on Baby2Body's blog, here.
[Image courtesy of: Baby2Body]