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Young Entrepreneur

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YEC Member Doreen Bloch's Company, Poshly, Is Named a Top 10 Most Innovative Company in Big Data by Fast Company

Congratulations to YEC member Doreen Bloch, CEO and Co-Founder of Poshly Inc. Poshly was recently named one of “The World’s Top 10 Most Innovative Companies of 2015 in Big Data” by Fast Company.

Poshly made the list at No. 5, right behind Netflix, “for making big data beautiful.”

From Fast Company:

“There’s nothing beauty enthusiasts enjoy more than sharing why they love certain products (just look at the success of Youtube star Michelle Phan), and that’s where beauty startup Poshly comes in. The website allows users to enter giveaway contests for coveted items like MAC lipstick, Beats headphones, and high-end perfumes in exchange for information on their beauty routines. In turn, Poshly sells its valuable (and now anonymized) aggregated user data to brands like L’Oréal and Unilever, who very rarely get such detailed insight into exactly what consumers are looking for in their beauty products. And, so far, the the New York-based beauty platform has been a hit, with more than 60 percent of users returning to the site on a monthly basis and $1.5 million in VC funding.”

Who else made the cut? Check out the full list here.